TL;DR:
- Swiss retailer Migros introduces a groundbreaking beverage created using artificial intelligence (AI).
- Collaboration with Vivi Kola, ChatGPT, Midjourney, and Unreal Engine brings Vivi Nova to life.
- Vivi Nova is a refreshing drink made from water, lime juice, haskap berry juice, ginger juice, powdered chicory root, and brown sugar.
- AI-selected ingredients offer functional benefits like cell protection, immune boosting, and digestion promotion.
- Vivi Nova is a vegan drink with reduced sugar content, featuring the unique flavor of haskap berry juice.
- Human experts provided input on nutritional values, ensuring accuracy.
- From concept to product, the development process took just two days, thanks to a state-of-the-art bottling facility in Zurich.
- Vivi Nova is available at Migros Cooperative Zurich branches and online throughout Switzerland.
Main AI News:
In a remarkable feat of innovation, Swiss retail giant Migros has pioneered the development of a beverage using cutting-edge artificial intelligence (AI) technology. This groundbreaking achievement sets a new precedent among global retailers, solidifying Migros’ position as a trailblazer in the industry.
The visionary project was realized in collaboration with Vivi Kola, a renowned soft drink manufacturer based in Switzerland. Leveraging the power of ChatGPT, a sophisticated generative AI program, and the real-time 3D creation tool Unreal Engine, Vivi Kola successfully crafted an extraordinary drink named Vivi Nova.
Composed of a harmonious blend of water, lime juice, haskap berry juice, ginger juice, powdered chicory root, and brown sugar, Vivi Nova is a refreshing beverage that embodies the pinnacle of taste and innovation. The selection of ingredients was guided by ChatGPT, which astutely explained the functional benefits of each component. Haskap berry juice, for instance, safeguards against cell damage, while lime juice bolsters immunity. Additionally, chicory root powder stimulates digestion, creating a holistic and health-conscious experience for consumers.
As an added triumph, Vivi Nova stands proudly as a vegan drink with reduced sugar content. Its distinctive character is attributed to the invigorating presence of haskap berry juice, which imparts a unique flavor profile that captivates the senses.
While the remarkable creative process behind Vivi Nova was predominantly powered by AI, the invaluable input of experienced human experts was indispensable for determining the beverage’s nutritional value. Recognizing the limitations of AI in this regard, Migros sought the expertise of these professionals to ensure the utmost accuracy and reliability.
In an extraordinary display of efficiency, the entire development cycle of Vivi Nova—from conception to the final product—took a mere two days to complete. This impressive timeline was made possible by the state-of-the-art bottling facility located in Eglisau, Zurich. The close proximity of the facility facilitated swift testing and bottling, allowing Vivi Nova to materialize with unrivaled speed.
Consumers eager to embark on a transcendent beverage experience need to look no further. Vivi Nova is now readily available at branches of the Migros Cooperative Zurich, as well as online throughout Switzerland via the Migros Online platform. Embrace the future of refreshment and indulge in the extraordinary creation that is Vivi Nova, an exquisite fusion of AI innovation and delectable taste.
Conclusion:
Migros’ pioneering use of artificial intelligence in developing Vivi Nova represents a significant milestone in the beverage industry. By leveraging the power of AI and cutting-edge technology, Migros has not only created a refreshing and health-conscious drink but has also demonstrated the potential for AI to shape the future of beverage creation. The rapid development cycle and collaboration with industry experts highlight the efficiency and innovation that Migros brings to the market. As consumers seek novel and unique experiences, Vivi Nova’s AI-driven formulation and sustainable attributes position it as a frontrunner in the evolving market landscape.
