Zomato, A Food And Grocery Delivery Service, Explores Artificial Intelligence for Enhanced Consumer Experiences


  • Zomato, a food and grocery delivery service, is venturing into generative artificial intelligence (AI) experimentation.
  • The integration of generative AI aims to efficiently handle the increasing customer interactions within the app.
  • Zomato plans to hire developers in machine learning, data science, and natural language processing for AI-based solutions.
  • AI will be integrated into customer-facing features and backend tools for both Zomato and Blinkit platforms.
  • Zomato collaborates with industry leaders such as Google, Adobe, OpenAI, and Microsoft for AI product development.
  • The company is dedicated to recruiting skilled engineers to enhance customer satisfaction and improve operations.
  • Blinkit’s recent development, “Recipe Rover,” utilizes ChatGPT and Midjourney for recipe recommendations and ingredient location.
  • The market is witnessing a global trend of internet companies leveraging AI techniques to improve their offerings.

Main AI News:

Zomato, the renowned food and grocery delivery service, has recently embarked on a journey of artificial intelligence (AI) experimentation. Following the footsteps of numerous businesses eager to leverage this emerging technology for enhanced consumer experiences, Zomato is now exploring the realm of generative AI. This strategic integration aims to efficiently handle the ever-increasing volumes of user interactions within the app.

In addition to its popular rapid commerce platform, Blinkit, Zomato plans to recruit skilled developers specializing in machine learning, data science, and natural language processing. These experts will spearhead the creation of AI-based solutions, revolutionizing various customer-facing features such as search capabilities and notifications. Furthermore, the company aims to leverage AI in backend operations, including product photography and customer support, across both Blinkit and Zomato platforms.

Zomato’s pursuit of cutting-edge technologies is underscored by its recent appointment of a dedicated Head of AI Product Development. This visionary leader will drive the company’s efforts to seamlessly integrate AI into its services. By harnessing the power of generative AI, Zomato endeavors to explore new horizons. For instance, Blinkit’s app currently offers an expansive range of recipes, accompanied by comprehensive lists of essential ingredients.

Across the globe, internet companies are rapidly embracing AI techniques to augment their offerings and stay ahead of the curve. Deep Kalra, the founder of MakeMyTrip, recently emphasized his company’s commitment to developing key capabilities through generative AI, including strategic collaborations with top market competitors.

To further bolster its presence in the AI industry, Zomato reportedly joins forces with industry titans such as Google, Adobe, OpenAI, Microsoft, and others. This collaborative effort reflects Zomato’s dedication to remaining at the forefront of technological innovation.

Speaking about their talent acquisition initiatives, a Zomato spokesperson highlighted the company’s consistent recruitment of machine learning engineers over the past few years. They emphasized the ongoing pursuit of skilled professionals who can help shape new service models, delight customers, and optimize company operations.

Blinkit’s CEO, Albinder Dhindsa, recently shared exciting developments in a blog post. A small yet talented team of engineers and a product manager successfully crafted “Recipe Rover,” an engine powered by ChatGPT and Midjourney, two state-of-the-art generative AI engines developed by OpenAI and Midjourney Inc., respectively. Recipe Rover not only recommends recipes but also assists users in locating the necessary ingredients.

The advent of powerful generative AI engines like ChatGPT and Google’s BARD has taken the tech industry by storm. These large language models, capable of generating complex responses based on simple text inputs, enable groundbreaking capabilities. They can address intricate queries, generate code snippets, and create compelling content.


Zomato’s foray into artificial intelligence through generative AI experimentation signifies its commitment to revolutionizing the food and grocery delivery industry. By integrating AI into various aspects of their services, Zomato aims to enhance customer experiences, optimize operations, and stay ahead of market trends. The company’s collaborations with industry leaders highlight their dedication to technological innovation. As internet companies worldwide embrace AI techniques, Zomato’s strategic moves position them as a pioneering force in the digital marketplace.