Meta introduces AI-generated stickers on its platforms

TL;DR:

  • Meta platforms introduce AI-generated stickers.
  • Meta AI team led by Ahmad Al-Dahle focuses on generative AI.
  • New stickers enhance communication on WhatsApp, Messenger, Instagram, and Facebook Stories.
  • Llama 2 and Emu technologies power the AI sticker creation.
  • Select English-language users to experience this feature soon.

Main AI News:

Meta platforms have been abuzz with groundbreaking generative AI updates ever since the much-anticipated Meta Connect 2023 event on September 27th. From the unveiling of the Meta Quest 3 to the introduction of the cutting-edge Ray-Ban Meta smart glasses and the Meta AI studio’s innovative custom AI chatbots, the tech giant has already exceeded our expectations. But the surprises didn’t stop there. Today, AI-generated stickers have made their grand entrance into the Meta ecosystem, adding a delightful twist to the Facebook messenger experience.

Meta AI, a term that encompasses a suite of AI tools, has been a focal point of Meta’s strategic vision. In February of this year, Meta’s CEO, Mark Zuckerberg, made a significant commitment by dedicating a team to focus on generative AI. Led by Ahmad Al-Dahle, Meta’s Vice President of AI, this initiative promises to open up new avenues for self-expression within social media apps. One of the exciting outcomes of this effort is the introduction of Meta’s AI stickers, which are set to transform the way we communicate on WhatsApp, Messenger, Instagram, and Facebook Stories.

In a press release issued on September 27th, coinciding with the Meta Connect event, the tech giant elaborated on this innovative feature:

Billions of stickers are sent across our platforms every month, adding another fun and creative way for people to communicate and express themselves. Today, we announced new AI stickers that enable you to effortlessly generate customized stickers for your chats and stories. Using technology from Llama 2 and our foundational model for image generation called Emu, our AI tool turns your text prompts into multiple unique, high-quality stickers in seconds. This new feature, which is rolling out to select English-language users over the next month in WhatsApp, Messenger, Instagram, and Facebook Stories, provides infinitely more options to convey how you’re feeling at any moment. AI stickers will roll out to select English-language users over the next month.”

Conclusion:

The introduction of AI-generated stickers by Meta marks a significant step towards enhancing user engagement and self-expression within their social media ecosystem. As Meta continues to invest in generative AI, this move reflects its commitment to staying at the forefront of innovation in the market, providing users with exciting new ways to communicate and express themselves. This development is likely to influence competitors and drive further advancements in AI-driven features across the industry.

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