Report from PYMNTS: Close to 50% of Financial Institutions Harness Deep Learning for Fraud Prevention

TL;DR:

  • AI is gaining prominence in various industries, including finance, as a powerful tool for fraud detection and transaction processing speed.
  • AI-driven payment systems outperform traditional methods by selecting smarter transaction pathways, leading to more efficient processing and enhanced cash flow management.
  • Deep learning techniques in AI enable adaptive fraud detection, staying ahead of evolving fraud tactics with remarkable accuracy, such as the 0.08% error rate in Pay-by-face algorithms.
  • Many organizations are already leveraging AI for fraud detection, and a majority plan to integrate AI technology in the next two to five years.
  • Financial institutions increasingly recognize machine learning (ML) and AI as effective tools to combat fraud, with a significant percentage planning to intensify their use.
  • Deep learning systems, a subset of ML, are gaining traction for their effectiveness in areas like image recognition and natural language processing.
  • PayPal Ventures’ investment in Deep Instinct demonstrates the market potential of deep learning in cybersecurity.

Main AI News:

Artificial intelligence (AI) has firmly established its presence in various industries, offering a diverse range of capabilities. Within the realm of the payments industry, AI has emerged as a potent weapon in the fight against fraud, enabling businesses to fortify their financial transactions and bolster security measures.

A recent report from PYMNTS Intelligence underscores the supremacy of AI-powered payment systems in transaction processing speed. Unlike traditional tools, which adhere to static rules, AI systems exhibit a remarkable ability to choose optimal transaction pathways based on speed and reliability. This dynamic approach translates to more efficient processing, empowering businesses to optimize cash flow while handling large payment volumes in less time.

One of the standout advantages of AI in the payments sector is its adaptive fraud detection capabilities. Harnessing deep learning (DL) techniques, AI models continuously evolve and stay one step ahead of ever-changing fraud tactics. A prime example of this is the Pay-by-face algorithm, boasting an impressive error rate of just 0.08% in recognizing legitimate users, compared to the average error rate of 4.1%.

In light of these developments, a growing number of organizations are harnessing AI for fraud detection, with a majority of businesses planning to integrate this technology within the next two to five years.

Moreover, financial institutions (FIs) are increasingly recognizing machine learning (ML) and AI as the most potent tools to combat fraud and mitigate losses. Research from PYMNTS reveals that nearly 60% of FIs intend to either initiate or intensify their utilization of ML/AI models to enhance existing fraud solutions in 2023, marking a significant increase from the 36% that had similar plans in 2022.

The interest in deep learning systems is equally notable, with 47% of FIs planning to either launch or expand their use of these systems to bolster their anti-fraud endeavors in 2023, compared to the 26% who contemplated doing so last year.

Deep learning, as recently explained by PYMNTS, is a subset of machine learning that focuses on instructing artificial neural networks (ANNs) with multiple layers (deep neural networks) to analyze patterns and make predictions from vast datasets. These systems have proven exceptionally effective in areas like image recognition and natural language processing, furnishing firms and FIs with advanced capabilities essential in their ongoing fight against fraud.

Illustrating the real-world impact of deep learning, cybersecurity firm Deep Instinct secured additional funding earlier this year from PayPal Ventures to bolster its threat prevention technology, driven by deep learning. The investment reflects PayPal Ventures’ recognition of the market potential for using deep learning to proactively thwart even the most sophisticated cyberattacks.

We are excited that PayPal Ventures sees the market potential of using deep learning to safeguard against cybercriminal activity by immediately preventing even the most advanced attacks,” noted Deep Instinct CEO Lane Bess.

Conclusion:

AI and deep learning are reshaping the landscape of fraud prevention in the financial sector. These technologies offer enhanced transaction processing, adaptive fraud detection, and significant market potential, positioning them as critical tools for businesses and financial institutions looking to combat fraud effectively and safeguard their financial transactions.

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