Clarivate Unveils Innovative AI Tools Empowering Trademark Professionals to Evaluate Brand Risks

TL;DR:

  • Clarivate Plc has launched the Clarivate Brand Landscape Analyzer and is developing the Clarivate Trademark Watch Analyzer.
  • These tools enable brand professionals to assess brand risk comprehensively and make trademark intelligence actionable.
  • With nearly 12 million new trademark applications in 2022, the tools help IP professionals save time in decision-making.
  • The tools leverage AI and rich proprietary content to analyze over 140 million trademark records and 6.2 million trademark office and court decisions.
  • The Brand Landscape Analyzer combines trademarks, case law, and competitive intelligence data to provide real-time risk assessments for future trademark candidates.
  • It offers a comprehensive understanding of potential risks, including litigation maps and similarity assessments, improving trademark search and protection.
  • The Trademark Watch Analyzer combines global trademark and case law data with AI technology to provide faster and more accurate answers for trademark owners.
  • It enables global brand monitoring and automated alerts for enhanced brand protection.
  • Clarivate aims to empower brand professionals to assess potential risks and meet challenges with agility, efficiency, and confidence.

Main AI News:

Clarivate Plc, a renowned global leader in facilitating the connection between individuals and organizations with reliable intelligence, has made a groundbreaking announcement today. The company is proud to introduce the Clarivate Brand Landscape Analyzer, a cutting-edge tool that empowers brand professionals to evaluate brand risks comprehensively. In addition, Clarivate is also developing the Clarivate Trademark Watch Analyzer, further enhancing the capabilities of trademark intelligence.

With the exponential growth of data sets and a staggering 12 million new trademark applications in 2022 alone, brand and trademark professionals are facing unprecedented challenges. However, thanks to the innovative solutions offered by Clarivate, these professionals can now streamline their decision-making processes, establishing and safeguarding trademarks under their purview in a matter of minutes rather than days.

By harnessing the power of artificial intelligence (AI) and leveraging rich proprietary content, Clarivate’s tools have been meticulously trained by their internal search experts to analyze and extract insights from an extensive database of over 140 million trademark records and more than 6.2 million trademark office and court decisions.

The Brand Landscape Analyzer, powered by Clarivate’s proprietary and patented AI and machine learning technologies, serves as a remarkable fusion of trademarks, case law, and competitive intelligence data. This revolutionary tool provides intellectual property (IP) professionals with real-time risk assessments for future trademark candidates.

Through this comprehensive platform, businesses gain invaluable insights into potential risks to their brand, including litigation maps, in-use examples, and similarity assessments. Moreover, IP professionals benefit from an enhanced trademark search and protection workflow that seamlessly integrates data and decisions into a unified process.

Addressing the specific challenges encountered by trademark owners in protecting their valuable assets, the Trademark Watch Analyzer represents a significant milestone in Clarivate’s ongoing commitment. This dynamic tool combines Clarivate’s proprietary global trademark and case law data with in-house IP expertise and employs state-of-the-art AI technology to expedite and refine critical business inquiries. By implementing global monitoring systems and automated alerts, trademark owners can now vigilantly safeguard their brands on a global scale, instilling confidence and certainty in their intellectual property protection strategies.

Gordon Samson, President of IP at Clarivate, emphasized the importance of addressing brand risk in the rapidly evolving business landscape. He stated, “Brand risk is a significant concern for companies of all sizes in today’s fast-paced business environment. At Clarivate, we empower law firms to achieve practice excellence by providing their clients with trustworthy, data-driven guidance. Our mission is to bring clarity to complexity. By responsibly applying AI to our products, we have enabled professionals to accomplish more for many years. Through our investment in innovative tools, we empower brand professionals to assess potential risks to their brand and confidently overcome today’s challenges with heightened agility and efficiency.”

Conlcusion:

Clarivate Plc’s groundbreaking advancements in the field of brand analysis and trademark intelligence demonstrate their unwavering commitment to supporting brand professionals in overcoming the hurdles of an ever-evolving business landscape. By harnessing the power of AI and machine learning, Clarivate’s cutting-edge tools enable professionals to make well-informed decisions while safeguarding their brands with unwavering confidence. Through these innovative solutions, Clarivate continues to redefine the boundaries of what is possible in the realm of trademark intelligence.

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