TL;DR:
- Mercedes-Benz announces integration of Open AI’s ChatGPT into its vehicles.
- Voice control through the MBUX Voice Assistant’s “Hey Mercedes” feature will become even more intuitive.
- Optional program starting June 16, 2023, for over 900,000 vehicles equipped with MBUX infotainment system.
- Customers can participate via Mercedes me app or directly from the vehicle using voice command.
- ChatGPT is integrated through Azure OpenAI Service, leveraging Microsoft’s cloud and AI platform.
- Users can have conversations and receive comprehensive answers while keeping their hands on the wheel.
- Mercedes aims to make their cars the center of customers’ digital lives.
Main AI News:
In an exciting move that demonstrates its commitment to innovation, luxury car manufacturer Mercedes-Benz has announced its integration of OpenAI’s ChatGPT into its vehicles. This new addition aims to revolutionize the driving experience by making voice control through the MBUX Voice Assistant’s “Hey Mercedes” feature even more intuitive and user-friendly.
Mercedes-Benz is set to launch an optional program starting June 16, 2023, exclusively for over 900,000 vehicles equipped with the MBUX infotainment system across the United States. The program will allow customers to participate either through the Mercedes me app or directly from their vehicles using the voice command, “Hey Mercedes, I want to join the beta program.”
By harnessing the power of Azure OpenAI Service, Mercedes-Benz is leveraging the enterprise-grade capabilities of Microsoft’s cloud and AI platform to seamlessly integrate ChatGPT into their vehicle lineup. This collaboration enables users to interact with an advanced voice assistant that not only understands natural voice commands but can also engage in meaningful conversations.
The integration of ChatGPT marks a significant milestone in Mercedes-Benz’s vision of placing their cars at the center of their customers’ digital lives. With this new technology, participants can now request comprehensive details about their destination, seek out recipe suggestions for a new dinner, or even pose complex questions, all while keeping their hands on the wheel and eyes on the road.
Markus Schäfer, Member of the Board of Management of Mercedes-Benz Group AG and Chief Technology Officer for Development & Procurement, emphasized the importance of this collaboration, stating, “The integration of ChatGPT with Microsoft in our controlled cloud environment is a milestone on our way to making our cars the center of our customers’ digital lives.”
According to the press release by Mercedes-Benz, the following vehicle models within the MBUX model series will be equipped with the ChatGPT feature: A 238, C 118, C 167, C 238, C 253, C 254, C 257, H 247, N 293, R 232, S 213, V 167, V 177, V 295, V 297, W 206, W 213, WV 223, X 167, X 243, X 247, X 253, X 254, X 294, X 296, Z 223, Z 296.
Conclusion:
The integration of Open AI’s ChatGPT technology into Mercedes-Benz vehicles represents a significant step towards enhancing the user experience and pushing the boundaries of voice control capabilities. By seamlessly integrating ChatGPT into its MBUX infotainment system, Mercedes-Benz demonstrates its commitment to innovation and providing a more intuitive and engaging driving experience. This move also highlights the potential for increased adoption of advanced AI technologies in the automotive market, as luxury car manufacturers strive to create a seamless and personalized digital ecosystem within their vehicles.
The partnership with Microsoft’s Azure OpenAI Service further strengthens Mercedes-Benz’s position as a leader in leveraging cloud and AI platforms for delivering cutting-edge features. Overall, this integration sets a new standard for voice-controlled vehicle interactions and reinforces Mercedes-Benz’s reputation as a forward-thinking and customer-centric brand.
