TL;DR:
- D-ID, a Tel Aviv-based firm, has released a new mobile app for AI-driven video production.
- Transitioned from an initial web-based platform, it offers dynamic AI-forged videos from static images.
- The application supports the creation of digital personas spanning various categories, including historical and fictional characters.
- Initial focus sectors included corporate education, communication, and merchandise marketing.
- Users can choose voice and emotional tonality from a diverse set, ensuring customized content.
- Uses a mix of proprietary and open-source AI solutions, with the ability to render video at 100 FPS.
- Adheres to stringent moderation standards to prevent misuse and ensure legal compliance.
- The desktop version saw a surge in registrations and has already produced 150 million videos.
- The mobile service will have a subscription model, starting at $5.99 monthly.
- Despite being based in Tel Aviv, D-ID has a global workforce ensuring consistent service.
Main AI News:
With its latest application, D-ID revolutionizes content creation through AI-driven video production. In an innovative leap, D-ID, headquartered in Tel Aviv and recognized for powering the trend of lifelike family photo animations, has unveiled a groundbreaking mobile application today. Transitioning from its initial web-based platform, D-ID’s Creative Reality Studio offers the unique ability to transform a static image and script into a dynamic AI-forged video. This application caters to the creation of digital personas spanning self-representations, historical icons, imaginary entities, presenters, or promotional advocates.
Initially, the firm focused on sectors like corporate education, institutional and client-oriented communication, and merchandise marketing. With its expansion to mobile interfaces, individuals can now conveniently access D-ID’s offerings by downloading the application via the App Store or Google Play, followed by account setup or sign-in procedures for existing members. The intuitive selection panel allows users to opt for a ready-made “digital human” or upload personal images. The next steps involve inputting the desired narration in any of the 119 available languages and selecting voice and emotional tonality from a diverse set, ensuring a tailored communication piece.
D-ID operates by integrating its unique AI solutions with established open-source technologies, according to CEO Gil Perry. “The underlying architecture is designed to synthesize video sequences responsive to auditory cues. Our comprehensive suite of offerings relies on a formidable API, capable of an unparalleled 100 FPS video rendition, a rate quadruple that of standard real-time processing,” he explains.
“Our primary users are AI aficionados, yet the application holds appeal for anyone keen on publishing videos with virtual beings, whether replicas of themselves or figments of their imagination, encompassing historical or fictional characters,” states Perry. “This mobile extension not only democratizes video production by significantly lowering costs and logistical barriers but also promotes on-the-spot content generation.”
These AI-crafted videos, restricted to a 10-minute duration, adhere to stringent moderation standards consistent with the web-based counterpart. This approach is part of D-ID’s commitment to preventing the misuse of deepfake technology for spreading falsehoods. Furthermore, the firm upholds legal compliance, respects intellectual property, and refrains from associating with contentious domains such as political entities, explicit content publishers, terror groups, and arms dealers.
Anticipating the mobile debut, the desktop Creative Reality Studio experienced an influx of 60,000 daily registrations, contributing to the 150 million video compilations to date, as shared by Perry. Moreover, the service’s API boasts a 200,000-strong user base.
D-ID’s transition to mobile platforms broadens its user spectrum, embracing individuals with a preference for mobile-centric applications alongside a new demographic of mainstream users. This service follows a subscription model, with fees commencing at $5.99 monthly. Existing desktop subscribers can maintain their current packages, with an optional 14-day trial period.
Though its primary operations are in Tel Aviv, D-ID’s global staff ensures uninterrupted services, even amid regional conflicts. “Our international divisions are dedicated to maintaining premium service standards,” Perry comments, emphasizing the unwavering support from their Ukrainian sector in light of the Israeli turmoil.
Following a successful $25 million Series B funding round last year, after the viral success of its Deep Nostalgia initiative and its offshoot, LiveStory, D-ID continues to forge ahead. These ventures, known for reanimating ancestral imagery and incorporating voiceovers, captivated audiences, enabling intimate connections with historical figures. The company’s current endeavors also encompass developing a hyper-realistic interface for ChatGPT and its Creative Reality Studio toolkit, marking its ongoing investment in advanced AI explorations.
Conclusion:
D-ID’s strategic move into the mobile space signifies a substantial market shift, emphasizing the growing demand for accessible, customizable, AI-generated content. This launch indicates a trend towards more interactive and personalized digital experiences, catering to a tech-savvy audience that values on-the-go content creation. Furthermore, the adherence to ethical standards in AI content generation showcases market maturity, where innovation is balanced with responsibility. D-ID’s expansion reflects a larger movement in the tech industry to democratize AI and digital content production, potentially spurring further advancements and competitive offerings in the business landscape.
