Korean Tech Giants Samsung and LG Elevate AI at CES 2024

TL;DR:

  • Samsung and LG are set to unveil cutting-edge AI technologies at CES 2024 in Las Vegas.
  • Samsung’s “AI for All” theme focuses on integrating AI into home appliances and introduces the Samsung Gauss AI for Galaxy S24.
  • LG repositions as a smart life solutions company centered on AI-driven customer experiences.
  • SK Telecom showcases urban air mobility, AI chips, and AI-based traffic analysis.
  • Intel emphasizes semiconductors implementing AI features, while Qualcomm focuses on on-device AI.
  • CES 2024 highlights AI’s pervasive presence and introduces a new AI category in its awards.
  • Sustainability is a key theme, with Hyundai presenting its hydrogen vision, and SK Group addressing a Net Zero world.

Main AI News:

South Korean tech giants Samsung Electronics Co. and LG Electronics Inc. are gearing up to make waves at the upcoming Consumer Electronics Show 2024 (CES) in Las Vegas, USA. This year, the spotlight is firmly on the realm of artificial intelligence (AI), where both companies are poised to unveil groundbreaking innovations.

Samsung Electronics is set to kick off the event with a high-profile press conference on January 8, focusing on the theme, “AI for All.” The tech world is abuzz with anticipation about the integration of AI into Samsung’s latest range of home appliances. Furthermore, enthusiasts await the unveiling of Samsung Gauss, a generative AI technology expected to debut in the highly-anticipated Galaxy S24.

Meanwhile, LG Electronics has chosen the theme, “Redesigning the Future of Customers,” as it repositions itself as a smart life solutions company. Their presentation will revolve around a transformative customer experience driven by AI and cutting-edge technology.

Not to be outdone, SK Telecom Co., South Korea’s leading mobile operator, will also make its mark at CES 2024 by showcasing a suite of advanced AI technologies. These include urban air mobility (UAM), the SAPEON AI chip, and a comprehensive AI-based indoor/outdoor traffic and network analysis system known as LITMUS+. In addition, SK Telecom will introduce Excalibur, an AI service tailored for veterinary purposes, the latest AI semiconductor X330 from SAPEON, and AI Media Studio, a content platform leveraging AI to enhance old videos with high-resolution quality and generate subtitles and translations.

The organizers of CES 2024, the Consumer Technology Association (CTA), have already emphasized that AI will play a central role throughout the event, both on the show floor and during the conference sessions. In recognition of AI’s significance, the CES 2024 Innovation Awards will introduce a new category dedicated to this transformative technology.

Keynote addresses by industry leaders Pat Gelsinger of Intel Corp. and Cristiano Amon of Qualcomm Inc. will be among the event’s highlights. Gelsinger, CEO of Intel Corp., anticipates showcasing how semiconductors are at the forefront of implementing AI features for both consumers and businesses. Intel’s commitment to “AI Everywhere” will take center stage at CES 2024, as the company unveils a diverse range of semiconductors designed for AI learning, PCs, and data centers. On the other hand, Qualcomm will emphasize its focus on on-device AI, highlighting its ability to operate generative AI without requiring constant internet connectivity.

In addition to AI, sustainability emerges as a prominent theme at CES 2024. Across various industries, from mobility and energy to food tech and smart homes, innovations are being developed to mitigate carbon emissions and address the pressing issue of climate change.

Hyundai Motor Co., the Korean automotive giant, will present its vision for the hydrogen business alongside its future car lineup. SK Group, with its affiliated companies SK Inc., SK innovation Co., and SK hynix Inc., will collectively present a blueprint for a Net Zero world, offering solutions to combat the climate crisis.

Conclusion:

The prominence of AI technologies from industry giants like Samsung, LG, and Intel at CES 2024 reflects the accelerating integration of AI into consumer products and services. The commitment to AI across various sectors, coupled with a strong emphasis on sustainability, underscores the tech industry’s drive to deliver innovative solutions while addressing critical global challenges. This signals continued market growth opportunities in AI-driven products and eco-friendly technologies.

Source