TL;DR:
- Picsart launches Picsart Ignite, a suite of 20 AI-powered tools for businesses and individuals.
- Tools include video and image generation, GIFs, logo design, QR codes, and more.
- Features like “AI Expand” and “AI Object Remove in Video” enhance image editing capabilities.
- “AI Style Transfer” and “AI Avatar” tools offer artistic and professional customization.
- Complements existing AI tools, generating over 2 million images daily.
- Picsart aims to democratize creativity, emphasizing user empowerment.
- The suite is available on Picsart’s web, iOS, and Android platforms.
- Similar AI tool integration trends are seen in Canva and Figma.
- Picsart’s SketchAI app and “Spaces” communities signal expansion into AI and social collaboration.
Main AI News:
Picsart, the photo-editing startup with SoftBank’s backing, is unveiling an innovative suite of AI-powered tools tailored for both businesses and individuals. Aptly named Picsart Ignite, this suite comprises 20 versatile tools meticulously crafted to streamline the creation of advertisements, social media posts, logos, and more.
Within this comprehensive suite, users will discover a spectrum of capabilities, including video and image generation, GIF creation, logo design, background manipulation, QR code generation, and sticker creation. Among these remarkable features, the “AI Expand” functionality stands out, empowering users to infuse additional intricacies into any image by leveraging AI prompts. Additionally, the “AI Object Remove in Video” feature is a game-changer, allowing for the seamless elimination of unwanted elements and ensuring distraction-free videos.
Picsart Ignite doesn’t stop there; it introduces an “AI Style Transfer” feature, allowing users to imbue their visuals with captivating artistic styles. For those in need of a professional touch, the “AI Avatar” tool conjures lifelike avatars suitable for business profiles. And for a dose of lighthearted fun, there’s the “AI Avatar – For Couples and Pets” tool, enabling you to transform yourself and your significant other into superheroes or grant your feline companion the regal treatment.
These new additions complement Picsart’s existing arsenal of AI-powered tools, which includes AI Writer, AI Replace, and AI Image Generator, which are responsible for churning out an astonishing 2 million images daily.
Hovhannes Avoyan, the visionary founder and CEO of Picsart, emphasizes the brand’s commitment to democratizing creativity: “At Picsart, we believe that everyone is a creator. Our editing experience reflects this philosophy by providing users with powerful, yet fun and easy-to-use tools to express their unique visions. We developed these features to ignite creativity and enable users to turn their ideas into stunning visual content – whether they’re posting ads for their business, memes for their friends, or anything in between.”
Picsart Ignite is now accessible to all users across Picsart’s web, iOS, and Android platforms.
This launch coincides with the trend of platforms of all sizes integrating AI tools into their offerings. Earlier this year, Canva introduced a suite of AI-powered tools to simplify content creation, while Figma recently incorporated three generative AI features into its FigJam whiteboard tool.
Picsart’s venture into the AI realm has been a remarkable journey. In January, the company unveiled “SketchAI,” an app that transforms photos and drawings into digital masterpieces. This innovative tool empowers users to sketch or upload images and apply various artistic styles. While SketchAI offers five free creations, unlocking limitless possibilities requires a subscription, available at $5.99 per week, $17.99 per month, or $69.99 per year.
Picsart’s evolution isn’t limited to AI tools; the company has also embraced social collaboration. In May, Picsart introduced in-app communities called “Spaces,” where users can connect and create around their shared interests and passions. This move demonstrates Picsart’s commitment to fostering a vibrant creative ecosystem.
Source: Picsart
Conclusion:
Picsart’s launch of AI-powered tools through Picsart Ignite sets the stage for a transformative shift in visual content creation. This suite of versatile tools not only empowers individuals and businesses but also reflects the broader trend of AI integration in creative platforms, indicating an increasingly competitive market. Picsart’s commitment to democratizing creativity and fostering community engagement positions it as a significant player in this evolving landscape.
