TL;DR:
- Seeing Machines partners with Devant, a synthetic data specialist, to strengthen its machine learning capabilities.
- The collaboration aims to accelerate the development and training of machine learning networks for advanced driver and occupant monitoring systems.
- By incorporating Devant’s rendering capabilities and synthetic data expertise, Seeing Machines can improve the quality and realism of its AI-driven technology.
- The collaboration supports Seeing Machines’ digital engineering initiative, which is crucial for meeting growing demand and upcoming transport safety regulations.
- The partnership unlocks an abundant source of synthetic data, enhancing in-cabin sensing technology and delivery times without compromising quality.
- Seeing Machines’ scientific approach and Devant’s focus on solving in-cabin human synthesis challenges ensure best-in-class safety outcomes and reliability.
Main AI News:
In a strategic move to bolster its machine learning capabilities, Seeing Machines Limited (LSE:SEE), the trailblazing computer vision technology company renowned for its AI-powered operator monitoring systems that enhance transport safety, has announced a collaborative effort with Devant, a Swedish startup acclaimed for its expertise in human-centric synthetic data.
With its groundbreaking eye-tracking technology and bespoke AI solutions, Seeing Machines is revolutionizing global transport safety. The company provides proprietary driver monitoring systems (DMS) and occupant monitoring systems (OMS) to leading automotive manufacturers worldwide. These cutting-edge systems, powered by machine learning networks, require extensive training and validation using vast quantities of high-quality data.
The partnership with Devant brings together Seeing Machines’ unparalleled experience and insights into human behavior with Devant’s specialized rendering capabilities. This collaboration uniquely positions Seeing Machines to expedite the development and training of its machine learning networks, which serve as the backbone for its advanced DMS and OMS solutions.
By incorporating the world’s most advanced synthetic data into its DMS development flow, Seeing Machines embarks on a larger Digital Engineering initiative crucial to achieving market-leading development efficiency. This initiative caters to the escalating demand for in-cabin monitoring capabilities, driven by upcoming transport safety regulations. Through meticulous research and development, Seeing Machines has created a realism taxonomy that encompasses various system attributes and noise factors, including human appearance and behavioral variations, optical and electronic elements, and the vehicle cabin environment. This comprehensive approach ensures the fidelity of real-world data used to augment the development, training, and eventual validation of its in-cabin AI vision software.
Seeing Machines and Devant employ a scientific approach to determine the authenticity of computer-generated humans, considering each feature individually for DMS/OMS. Devant’s unparalleled expertise in addressing the unique challenges of in-cabin human synthesis, coupled with Seeing Machines’ commitment to achieving best-in-class safety outcomes and real-world reliability, unlocks a wealth of synthetic data for accelerated development of in-cabin sensing technology.
Paul McGlone, CEO of Seeing Machines, emphasized the significance of this partnership, stating, “With new transport safety regulations being implemented worldwide, it is increasingly crucial for our AI-driven technology, underpinned by advanced machine learning networks, to access reliable data of the utmost quality, accuracy, and realism. Our mission to ensure everyone’s safe return home has never been more relevant. That is why we have joined forces with Devant, a leader in their field, to fulfill our commitment to delivering tailored, mission-critical solutions that enhance driver safety.“
McGlone continued, “Devant possesses a unique ability to capture and translate the subtlest human movements and behaviors, offering an unprecedented level of detail that was previously impossible to simulate. This distinctive approach to data creation will enable our machine learning systems to encompass a wider range of human activities, improving delivery times without compromising quality.”
Richard Bremer, CEO and Co-Founder of Devant, added, “We take pride in delivering best-in-class synthetic data, combining exceptional 3D human animation, computer graphics, and engineering to generate millions of images and animations. We are delighted to partner with an innovative market leader like Seeing Machines, who spearheads a revolutionary shift in transport safety through its world-class DMS technology.”
Seeing Machines employs advanced machine vision technology to monitor driver behavior across various challenging lighting conditions, including scenarios involving sunglasses. The gathered data is processed to interpret the driver’s attention state, focus, drowsiness, and impairment levels, providing real-time critical inputs to advanced driver assistance systems (ADAS) as well as vehicle cockpit comfort and convenience systems.
As DMS becomes mandatory worldwide in the coming decade, Seeing Machines continues to solidify its position as a global leader in driver and occupant monitoring systems. Presently, nearly 900,000 cars on the road integrate their safety technology, with 15 expanding automotive programs for 10 leading global original equipment manufacturers (OEMs).
Devant will be showcasing the Devant NCAP Validation Service, collaborative development with Seeing Machines, at InCabin, the premier event for interior intelligence specialists, scheduled to take place in Brussels from June 20 to 22, 2023. This innovative service targets Tier 1 suppliers, OEMs, and regulators, aiming to expedite the validation of in-cabin monitoring systems by offering high-quality human-centric synthetic data.
Conclusion:
The collaboration between Seeing Machines and Devant holds great significance for the market. By combining their respective strengths, they can accelerate the development of machine learning networks and enhance the capabilities of driver and occupant monitoring systems. The incorporation of advanced synthetic data and rendering capabilities will improve the quality and realism of AI-driven technology, aligning with the increasing demand for enhanced in-cabin monitoring solutions.
This partnership positions Seeing Machines as a market leader in transport safety, offering bespoke, mission-critical solutions that prioritize driver safety and pave the way for more efficient development processes. The collaboration reinforces their commitment to delivering real-world reliability and performance while staying ahead of regulatory requirements.
