TL;DR:
- Smartling partners with Akeneo to automate product information translation and localization.
- Launches the Smartling Akeneo App for streamlined multilingual content management.
- Integration reduces manual processes, improves translation quality, and accelerates time to market.
- Akeneo users can seamlessly send and receive product data within a user-friendly interface.
- The partnership enhances Akeneo’s ecosystem, empowering businesses to deliver global product experiences efficiently.
- Smartling’s Partner Program expands, offering automated translation directly from Akeneo.
Main AI News:
In a strategic alliance that promises to revolutionize the translation and localization of product information, Smartling, Inc., the LanguageAI™ powered enterprise translation powerhouse, has joined forces with Akeneo, the leading product experience (PX) company. This groundbreaking partnership has birthed the Smartling Akeneo App, a game-changer poised to supercharge the global product launches of brands, distributors, and retailers alike.
The fusion of Smartling’s cutting-edge translation management system with Akeneo’s robust solutions has resulted in an innovative application that seamlessly integrates both platforms. This integration effectively streamlines the automation and management of multilingual product information, offering an array of benefits to businesses. Brands, distributors, and retailers can bid farewell to cumbersome manual processes, elevate translation quality, and expedite their journey to market with this dynamic collaboration.
Users of Akeneo can now effortlessly transmit product data to Smartling, receiving swiftly translated and localized content back into their Akeneo platform. This intuitive and centralized interface paves the way for enhanced efficiency and user satisfaction.
“Akeneo is unwavering in its commitment to fostering a world-class ecosystem of partners that offer expertise, comprehensive services, and cutting-edge technology to empower our customers in their quest to collect, enrich, and manage product information. This, in turn, enables the creation of captivating product experiences for their discerning clientele. Smartling is a stellar addition to our partner network, facilitating rapid, high-quality translations that empower our customers to expand their global footprint,” affirmed Kristin Naragon, Chief Strategy and Marketing Officer at Akeneo.
Smartling’s CEO, Bryan Murphy, echoed this sentiment, expressing enthusiasm for the partnership with Akeneo. “Smartling is thrilled to collaborate with Akeneo in our shared mission to enable mutual customers to craft localized product experiences and internationalized offerings. By automating the translation process through Smartling, Akeneo empowers its customers to deliver global experiences that resonate with their audience, all while significantly reducing costs and time compared to traditional translation methods. It’s the power of Smartling’s LanguageAI that drives us forward and solidifies our position as a leader in translation management and website translation tools within the G2 software marketplace.”
Smartling’s Partner Program encompasses an elite cadre of technology partners spanning diverse domains, from digital experience and headless CMS to PIM, marketing automation, machine translation, customer support, and product development. With an ever-expanding network of over 40 industry leaders and more than 30 automated integrations, Smartling continues to redefine the translation landscape, offering businesses the capability to effortlessly translate content directly from Akeneo.
Conclusion:
The strategic partnership between Smartling and Akeneo introduces a game-changing solution for businesses looking to expand their global footprint. By automating the translation and localization of product information, this collaboration streamlines processes, improves efficiency and ultimately enhances the ability of brands, distributors, and retailers to deliver compelling product experiences to their international audiences. This development signifies a significant advancement in the market, offering businesses a powerful tool to accelerate their global product launches and localization strategies.
