TL;DR:
- Stay Ai, founded by e-commerce entrepreneurs, aims to assist Shopify brands in strengthening their subscription programs and increasing customer lifetime value.
- The company’s recurring commerce enablement platform offers loyalty tools like SMS chatbot, surveys, and rewards programs, integrated with the Shopify ecosystem.
- The AI-powered ExperienceEngine allows merchants to conduct A/B testing and leverage predictive analytics for better marketing decisions.
- Successful implementation led to a 35% increase in subscriber revenue for one client within 90 days.
- Stay Ai has gained the trust of 300 Shopify merchants, experiencing rapid revenue growth at 10x since 2022.
- Subscription-based pricing is affordable, encouraging businesses of all sizes to utilize the platform.
Main AI News:
Serial e-commerce entrepreneurs Gina Perrelli, Pierson Krass, and Taylor Cawiezell founded Stay Ai in 2021, with a mission to assist Shopify brands in bolstering their subscription programs, reducing customer cancellations, and maximizing customer lifetime value. Formerly known as Retextion, the company has quickly emerged as a game-changer in the e-commerce industry.
Before creating Stay Ai, Perrelli and Krass successfully launched three commerce enablement tools and two venture-backed apps. Their self-funded data platform, KnoCommerce, was also a notable success, eventually acquired by WeCommerce in 2022. Armed with their wealth of experience and expertise, the trio embarked on a new endeavor to address a critical issue faced by online businesses.
Stay Ai’s core offering is a recurring commerce enablement platform designed for subscriptions, clubs, and memberships. The platform comes equipped with a range of loyalty tools, including an SMS chatbot, surveying capabilities, and rewards programs, all geared towards increasing customer lifetime value. Currently, the platform is fully integrated with the Shopify ecosystem, making it accessible to a wide range of merchants.
At the heart of Stay Ai’s success lies its cutting-edge ExperienceEngine, a powerful AI-driven system that empowers merchants to conduct A/B testing and harness predictive analytics and machine-learning models to make well-informed marketing decisions. The impact of this technology is truly impressive, as demonstrated by one of Stay Ai’s clients, Olipop, which experienced a remarkable 35% increase in subscriber revenue within just 90 days of adopting Stay Ai’s tools.
CEO Perrelli emphasizes the significance of reducing cancellations, especially between the first and second orders, which is often a critical turning point for brands seeking profitability. Stay Ai’s approach involves cleverly engaging customers with upcoming notifications about exciting gifts, incentivizing them to stay on board for one more order – a simple yet effective strategy that has proven to be a game-changer for many brands.
In just one year since its launch, Stay Ai has gained the trust of approximately 300 Shopify merchants, including well-known names such as Vita Coco, Momofuku, and Snow. The company’s remarkable growth is further highlighted by a 10x increase in revenue from 2022, a testament to the platform’s effectiveness and value to its users.
Stay Ai operates on a subscription-based model, charging users a reasonable $500-per-month fee and a nominal 1% and 19 cents for all subscription transactions. The platform’s pricing structure is designed to accommodate businesses of varying sizes, making it accessible and affordable to both startups and established brands alike.
Conclusion:
Stay Ai’s innovative solutions have reshaped the e-commerce landscape for Shopify brands. By optimizing customer retention and maximizing lifetime value, the platform offers a competitive edge in the market, empowering merchants to drive profitability and build sustainable businesses in the ever-evolving digital marketplace.
