SK Telecom’s Strategic Move: Customized AI Solutions for Corporate Clients

  • SK Telecom is diversifying into AI solutions for corporate clients amidst telco business saturation.
  • They will launch a corporate AI minutes service in Q3, tailored to individual client needs.
  • SK Telecom collaborates with major LLM providers like Open AI and Google for comprehensive AI offerings.
  • The Enterprise AI Market tool empowers managers to create AI apps without coding skills.
  • SK Telecom invests heavily in AI, with 40% of its workforce dedicated to AI initiatives.
  • Competition in the corporate AI assistant market is fierce, with companies like Naver, KT, and LG Uplus vying for market share.
  • Samsung SDS and SK C&C also introduce AI solutions for businesses, increasing market competition.

Main AI News:

As SK Telecom diversifies its portfolio amidst the saturation of its traditional telco business, the company is venturing into the realm of artificial intelligence with tailored solutions for corporate clients. Scheduled for launch in the third quarter, SK Telecom’s corporate AI minutes service is set to revolutionize how businesses interact with large language models (LLMs), offering customized connections tailored to individual client needs.

This move signifies a strategic shift towards personalized AI assistance, eschewing traditional deep learning algorithms in favor of adaptable LLMs. Industry insiders reveal that SK Telecom’s offerings will extend beyond mere telecommunications, encompassing diverse sectors such as legal affairs, human resources, manufacturing, and sales. Leveraging not only its proprietary A.X platform but also collaborating with industry giants like Open AI, Google, and Anthropic, SK Telecom aims to deliver comprehensive AI solutions equivalent to full-scale system integration projects.

In a statement, an SK Telecom official emphasized the limitless potential of the corporate AI assistant market, highlighting the demand for bespoke AI services among businesses. This sentiment is echoed by the company’s recent initiatives, including the Enterprise AI Market tool, empowering corporate managers to develop generative AI applications effortlessly. With over 200 startups and public institutions already utilizing the platform, SK Telecom is poised to capitalize on the growing demand for AI-driven solutions.

As SK Telecom intensifies its focus on AI, the company’s workforce reflects this strategic pivot, with AI specialists comprising 40% of its total employees. This significant investment underscores SK Telecom’s commitment to establishing itself as a prominent player in the burgeoning AI sector.

Challenges and Competition in the Corporate AI Landscape

However, SK Telecom faces stiff competition in the corporate AI assistant market, with rivals such as Naver Corp., KT Corp., and LG Uplus Corp. aggressively pursuing their own AI strategies. These companies are leveraging their technological prowess to tap into the lucrative business-to-business sector, showcasing innovative solutions tailored to corporate needs.

Moreover, industry sources predict a segmentation within the AI sector, with corporate AI assistants catering to specialized requirements such as security and expertise. For instance, businesses demand AI services capable of handling sensitive data, such as generating earnings statements based on confidential information.

In this competitive landscape, Samsung SDS Co., the IT services arm of Samsung Group, recently launched Brity Copilot, a generative AI service designed to streamline common business processes. Similarly, SK C&C introduced Solur, an enterprise AI solution optimized for financial analysis and industry insights.

As SK Telecom embarks on its journey into the corporate AI domain, the company must navigate evolving market dynamics and fierce competition to establish itself as a leader in delivering tailored AI solutions to businesses worldwide.


SK Telecom’s strategic pivot towards tailored AI solutions for corporate clients signifies a significant shift in the market dynamics. As competition intensifies, companies are increasingly focusing on specialized AI offerings to meet the evolving needs of businesses. This trend highlights the growing demand for AI-driven solutions and underscores the need for companies to innovate and differentiate themselves in a crowded market landscape.